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E-Marketing & Social Media

Our e-marketing strategy follows the Customer-Lead Business where we get closer to customer, listen, involve, serve, add value and find the best, nurture them and test, measure and improve.

We offer our e-marketing services to wide range of business models that includes consumer to consumer (C2C), Business-to-Consumer (B2C), consumer to Business (C2B) and Business to Business (B2B). Our team of e-marketing experts clearly define the engagement metrics before implementing the marketing programs. By outsourcing your eMarketing, we ensure grow your sales, add value, get close to customer, save costs, and extend the brand online.

Our eMarketing plan follow SOSTAC approach we ensure to identify the following before we plan for marketing.

  • Where are We now? In terms of goals, customer insight, SWOT, brand perception, internal capabilities and resources
  • Where do we want to be? Sell, service, sizzle, speak and save
  • How do we get there? Segmentation, targeting and position, Online value proposition, sequence, integration, tools



  • Which tactical tools do we use to implement strategy? Communication mix, social networking, e-campaigns
  • Which action plan are required to implement strategy? Responsibilities and structures, and internal resources
  • How do we manage the strategy process? Usability, customer satisfaction surveys, site visitor profiling, reporting frequency, reporting and actions.

Our Approach

Strategy and Planning

At Guires ‘building connected brands’ is at the heart our strategy and planning approach. We apply a holistic approach to digital communications by defining and architecting solutions to client’s problems. Our digital marketing frameworks were developed based on the stakeholder’s needs, mining consumer insights, data interpreting, and mapping customer movements by considering the different roles of platforms and media in the digital marketing mix







Search marketing-SEO

At Guires ‘a search engine optimization program provides opportunities for firms to create acquisitions such as creating sales, leads, and inquiries and also help firms to engage with your brand, and drive people to your website. Since we offer web-site development services at in-house, we build our entire site keeping SEO as a base. In addition, we also provide SEO techniques to existing website. Our approach is unique and innovative where we follow industry’s best practices with clear cut strategy thereby provide measurable results, i.e., maximum return on investment.




Pay-per-Click

Pay-per-click or PPC is a form of online advertising, where payment is made by advertiser if someone clicks on their ads. Mostly Google Ad words are commonly used and in addition, firms can also run successful campaigns using YouTube and Facebook! However, this program required well-planned strategy to obtain an excellent Return on Marketing Investment (ROMI). GuiRes offers innovative strategies to identify the best target keyword that would match the service after extensive keyword research analysis that would fetch the most targeted traffic, which could be resulting in the highest conversion rates.


Social Media

Guires offers innovative strategies to invigorate the business in this new media channel. The first wing is the focus, where to involve in identifying a single, concrete, measurable goal. The second wing is grabbing attention, where we catch right consumer eye by reaching out to certain self-actualization needs, inspiring curiosity, or eye-catching campaigns that trigger more senses such as sound, taste, sense, hearing and sight. The third wing is engagement where we create a personal connection, compassion, happiness, empathy and telling a story which accessing higher emotions.


Our Offerings

  • Social media marketing: In this digital arena, customer acquisition is just one factor of success as the probability of selling to an existing customer is 60-70%
  • Website design features exclusively for service marketing: We check for autoresponders, call back facility, real time live chat, FAQ, on-site search engine, co-browsing, virtual assistants, customer reviews and assitstants
  • Digital Marketing
  • Online Repuration Management
  • Email Marketing
  • Conversion Optimization
  • Online Community Builiding
  • Blogs
  • Impact on Social Media

Business Value

By outsourcing your eMarketing, we ensure

  • grow your sales, add value,
  • get close to customer,
  • save costs, and
  • extend the brand online.

Testimonial

Thank you for your good work. You’ve done a wonderful job. I was literally struggling to publish my paper, but the way you care my paper was really extraordinary. Your team has looked at each and every line of the paper, fixed logical flow, highlighted the permission required for figures, cross checked references, and answered all my review questions – Excellent. Keep rocking
– Jermie, UK- Author,
I appreciate all the effort and input done by your editors. Your editing was clearly a well thought out approach to improving the quality of the manuscript.
Patrick, US- Leading Publisher,
This is an excellent service, and I will use it again – Scholar, University of Michigan.The editor is also helping to improve my writing, making me more aware of each and every word
– Jenny,US- Scholar,
I sought the help of guires editing services for completing my research and I would not be exaggerating if I say that I am more than satisfied with the services I have received from them. Not only is the quality of the services of really high quality, but they also stuck to the strict deadlines I had to adhere to. In fact, they helped me to publish the paper from my research.
– Tom, UK- Scholar,

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